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Channel: PR – Writer Unboxed
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End of Summer Reflections on Patience, Organic Evolution, Stakes, and Openings

  Three years ago, in mid-August, my first historical novel debuted in the summer of lockdown. The launch situation was far from ideal, and those of us who were published that summer did the best we...

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Books PR and Marketing Questions Answered Part XIV: What to Know about Radio...

  I’ve heard many blanket statements from clients and those shopping for PR and marketing services in the past 25 years: News is dead; blogs are where it’s at. Media is dead; social media is all that...

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Books PR and Marketing Questions Answered Part XIII: Promoting Backlist Books

If you ever have a marketing and PR question, feel free to email me – am@getredpr.com – or drop a comment in the Writer Unboxed Facebook Group and tag me @Ann-Marie Nieves. I’ll do my best to answer...

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Books PR and Marketing Questions Answered Part XII: Take Inventory

When this article, The Ten Awful Truths About Publishing by Steve Piersanti of Berrett-Koehler Publishers, landed in my inbox, I breathed a deep sigh of relief. Warning: It’s a positively frightening...

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Books PR and Marketing Questions Answered Part XI: So you’re interested in...

Last week I sent out a few extra emails. Emails that read: -I’ve been meaning to congratulate you on xxx. -How are you holding up – I know you’ve had a rough go and I just want you to know I’m...

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Books PR & Marketing Questions Answered Part X: What to do on a budget

One of the comments on my last post in which I asked writers if they liked their online persona, suggested the following: “I would like to suggest a follow-up post you might consider. This one would...

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Author Up Close: Kathleen Troy — A Dog Named Dylan, Publishing, and the...

Kathleen Troy and Dylan I’m very excited to present today’s Author Up Close featured writer to the WU community. I met Kathleen Troy through her publicist and have been delighted to follow her journey...

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Books PR & Marketing Questions Answered Part IX: Do You Twerk?

My family has been enjoying the ABC sitcom Abbott Elementary, about a Philadelphia public school with limited means that’s run by a principal obsessed with social media and youth. Abbott’s teachers...

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Keep Calm and Carry-On: How to Attend a Literary Conference Without Checking...

I’ve spent the last several months rekindling an old relationship. We have sneaked off to hotels in Philadelphia and Minneapolis, and to the quiet mountains of Vermont. We’re already plotting another...

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Emily Kimelman–A New Model for Self-Publishing

In a recent email from author Emily Kimelman, she laid out a whole new model for self-publishing that I found especially intriguing, and I thought the Writer Unboxed community would as well. Emily is...

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Books PR & Marketing Questions Answered Part VIII: How to Work with your...

For my last post in April 2022 I asked a few authors at different stages in their careers, what did they learn about book marketing and PR which was surprising. The feedback I received from writers...

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Books PR & Marketing Questions Answered Part VII: Tips from Authors on Social...

When it comes to book marketing, this is what’s been the water cooler talk recently: On Instagram and growth. Read this New York Times article. On media relationships and quizzing publicists…also, how...

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Ego, ‘LitFlation,’ and Honor(s)

At the Pont Alexandre III over the Seine in Paris, January 1, 2022. Image – Getty iStockphoto: Marina113 ‘I’m Tired of My Ego’ That’s become one of my favorite lines of 2022, a young year that already...

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PR and Marketing Questions Answered Part VI: What’s New in 2022

  Credit: Canva Several years ago in a campaign wrap-up call for an author’s first self-published book (she had a few books with big houses in previous years), she commented to me that she was...

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An Introvert’s Guide to a Public Online Presence

Please join us in welcoming Tessa Barbosa as our newest WU contributor! Tessa will see her debut novel published next year, and we’re thrilled to share the journey with her. Welcome, Tessa! When your...

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Who Are You Writing For?

What do I, as an author, owe to myself? What do I owe to my publisher? To my readers? I think about this often as I promote my debut novel, Waiting for the Night Song, while simultaneously revising my...

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Book PR and Marketing Questions Answered Part V

This has been on my brain for some time, and what better time to write about it than the holiday season. Here goes… I believe we’re forgetting to say our thank you’s. I also believe that because of...

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Success Without Self-Promotion

image by SEWphisticate Self-promotion isn’t the most famous naughty s-word, but it can still feel like a bad word to today’s authors. I hate self-promotion, you might say. I’m so sick of talking about...

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Cooking up Great Book Buzz: An Author’s Experience

In an earlier post for WU, I wrote about the process of writing my audio-first novel for adults, A Hundred Words for Butterfly, and how it had differed from other novels I’ve written, because of the...

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Who’s Who in Your Publishing Village

As a debut author not long ago, I was desperately uninformed about who’s who in the publishing world. I knew I’d be working closely with my agent from day one, and ultimately the editor who acquired...

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